Friday, June 24, 2011

New Styles, New Ventures

Summer is approaching and we have a lot to do to get ready for all the
new and exciting ventures that we are pursuing through ASHARD RICHLEY.
We have two new products coming out in the month of July.

First off we’re re-vamping our handbags and adding in a brand new
leather line to the ASHARD RICHLEY family. Ashley Burghardt is adding
high quality leather bags with pigskin linings and bold styles that
will start coming out mid-July. You’ll see some of your old favorite
handbags along with several new designs. The bags will be in fun
flirty spring and summer colors staying right on trend, as always! We
simply can’t wait to get them on our shelves for you to get your hands
on.

We’re also doing a complete website makeover. If you thought we looked
good before wait until you see what our web designer has done! It will
include our new leather ASHARD RICHLEY handbags, the great AR by
ASHARD RICHLEY line, and have a new sleek look. There will be tons of
photos and our Collections page will now give you a “tour of the
handbag” you are looking into purchasing. You’ll even be able to
browse our site from your phone easier.

We also have a weekend shopping event going on Friday and Saturday. If
you missed the last one, don’t worry you have another chance! ASHARD
RICHLEY will be hosting a weekend of browsing the studio, checking out
our collection, and enjoying a few cocktails to make the day that much
more fun. The hours are Friday from 10 a.m. to 6 p.m. and Saturday
from 10 a.m. to 6 p.m
. Don’t miss out on a great all around
experience! See you there!

Friday, June 17, 2011

Girlfriends Night Out

We just keep piling up the events over at ASHARD RICHLEY. Next Wednesday, Thursday, and Friday we are going to join in the fun with Shecky’s Girls Night Out in New York. With goodie bags and “girlfriend-gathering events across America”, Shecky’s is the perfect outlet for ASHARD RICHLEY handbags.

Ashley Burghardt got the opportunity to go to a Shecky’s event last year and said “It was crazy, but tons of fun”. Our handbags went out to hundreds of women in February, and that was just at the Dallas event, with just three to four thousand girlfriends attending. New York normally has is about to be overrun with our ASHARD RICHLEY handbags and we could not possibly be more thrilled.

The New York event will be in the evening from 5 to 10 so Ashley will have the chance to make all kinds of connections and network with people all over New York during her weekend stay from June 22nd through the 24th. It’s a great chance to get our handbags into a lot of hands and out on the streets. If you’ll be in New York be sure to stop by and visit.

There will be another Shecky’s event in September in Dallas that we hope to be a part of and connect with girlfriends in Dallas. Even more chances for everyone out there to hear about us and see our great handbags.  

Friday, June 10, 2011

Red Carpet moments for ASHARD RICHLEY

This week was full of red carpet moments for ASHARD RICHLEY!

At the Center of Attention Celebrity Charity weekend event, Ashley & Richard mingled with founder Andre Gurode and other celebrity athletes, many of whom are on the Dallas Cowboys team. The foundation had three ways to donate that evening: the raffle, bidding in the silent auction, and purchasing chips to play in the casino. We chose to help those kids by participating in all three!

AR donated our plum Ariana handbag to help sell raffle tickets with all the proceeds going to benefit Dallas Children’s Medical Center Asthma Management Program. We also participated in the silent auction, donating the “Designer Experience” including a one of a kind bag, two-hour design session with Ashley and the signed sketch of the bag they designed together. In the end the silent auction was a fantastic success! We helped raise $_____ through our donation and the raffle raised $_______. The most fun of the night was when Ashley and Richard got to show their Craps & Blackjack skills by playing in the Casino portion of the fundraiser.

The surprise of the night was when a group including Ashley and their friends in attendance sponsored a child to receive asthma treatment which would normally cost a family $1,500. She loves when their passions for charity and handbags can intersect for great causes.

Andre's parents and teammates came out to support his cause too. Andre joked that he got his looks, but not his height, from his dad – clearly seen in the picture. Everyone there was stunning and we were glad that we could help out.




ASHARD RICHLEY also hopped onto the red carpet for the Surreal4Real Charity event for The Little Princess Foundation. Nancy LaScala, from Vegas: Based on a True Story, stepped out with our Avery clutch on Thursday June 2nd. She looked stunning in her black dress and we were glad to see our handbag by her side. Stay tuned next week to hear our latest & greatest!

Friday, June 3, 2011

Happy Hour with AR


Just when it seems we are as busy as we can be, we have one more thing that adds to the excitement whirling around the ASHARD RICHLEY office! Just last week Ashley Burghardt, our head designer and owner, was spotted with Andre Gurode at Trece..

Andre Gurode, of the Dallas Cowboys, hosted a happy hour last week to support the Children’s Medical Dallas Asthma Management Program, an outpatient educational program that helps parents successfully manage their childhood asthma. Andre & Ashley share a soft spot for kids so she was happy to support such a great cause while getting to hang with some of our favorite Cowboys such as Isaiah Stanback. Although she got to show off her new Addison handbag (more on those in a later blog), it was more than a meet and greet for her, it was an opportunity to support Children’s Medical Center in Dallas and Andre’s charity. It was more than a meet and greet for her, it was an opportunity to support Children’s Medical Center in Dallas and Andre’s organization Center of Attention. We love that as a community minded company, ASHARD RICHLEY was able to support a community charity with attendance and even a donation.

ASHARD RICHLEY donated Ariana in Plum handbag for the event’s raffle and a Designer Experience package to the silent auction. The Designer Experience includes a two-hour design session with Ashley where you get to help design your very own custom bag, a signed sketch of the design, and your one of a kind designer handbag! Next week we’ll let you in on all the details of what happened at the gala!to be auctioned off at the silent auction during Andre’s Celebrity Gala hosted this Friday, June 3rd. We hope you have your invitation – this will be a fun prize to bid on.

On top of all that there is even a Celebrity kickball game on Saturday June 4th!


Ashley and her husband, Richard, were entered into a drawing for a celebrity gala on June 3rd , as part of Andre’s Weekend with the Stars event, and they won! Next week we’ll let you in on all the details of what happened!